In late January, a harrowing incident unfolded at a pharmacy in São Paulo when an armed robber demanded money and weight-loss medications from the pharmacist, David Fernando. The incidents have become more frequent in Brazil’s largest city, as advertisements for weight-loss drugs such as Ozempic, Wegovy, and Saxenda attract attention amidst a culture fixated on body image. These injectable medications have become targets for thieves due to their high market value and the fact that they are largely unaffordable for the average Brazilian.
The rising cost of these medications—ranging from 700 to 1,100 Brazilian reais (approximately $120 to $190)—stands in stark contrast to the average monthly income of about $300. This economic disparity is fueling a desperate situation wherein individuals resort to theft to acquire the medications coveted by many yet accessible to few.
Recent statistics indicate a worrying spike in pharmacy robberies linked to the demand for Ozempic-related treatments, signaling broader social implications. Although security personnel are now being stationed at pharmacies as a precaution against these brazen thefts, past incidents have left communities apprehensive; in one case, a shootout between police and robbers injured an unsuspecting customer.
As pharmacies across São Paulo enhance their security measures, the surge in confrontations is indicative of a deep-seated issue within Brazilian society: the juxtaposition of skyrocketing body image pressures and the struggle against obesity, accompanied by the challenges of accessing effective weight-loss treatment. As the nation confronts both health and criminal concerns simultaneously, the demand for solutions has never been more pressing.















