Ghana has officially declared every Wednesday as a day to wear the country's traditional outfit, the fugu, following an online debate that emerged after President John Dramani Mahama was criticized during a state visit to Zambia for wearing the garment, with some mockingly referring to it as a 'blouse.' In a bid to project national identity and cultural pride, Ghana's Minister for Tourism, Abla Dzifa Gomashie, announced the initiative, emphasizing that wearing the outfit weekly would enhance the country's presence on the global stage.

The fugu, also called batakari, is a structured, poncho-style garment made from hand-woven cotton fabric, rooted deeply in Ghanaian cultural tradition. The recent events prompted Ghanaians, including public figures and members of parliament, to proudly showcase their own fugus on social media. This display was reciprocated by Zambians, who showcased their traditional attire known as siziba.

In a show of solidarity and cultural appreciation, Zambian President Hakainde Hichilema even expressed interest in bulk purchasing the fugu from Ghana. Minister Gomashie highlighted that the weekly celebration of fugu would not only foster national unity but also stimulate the creative economy, benefiting local artisans, weavers, and traders. The government aims to use this initiative as a powerful symbol of Ghana's cultural confidence and self-expression.