In a significant turn of events, four Chinese officials have been dismissed over a controversial fireworks display held by outdoor apparel brand Arc'teryx in Tibet. The event, which took place in the Himalayas last month, faced substantial backlash after videos of the display, which featured brightly colored fireworks resembling a 'rising dragon', circulated on social media.
The fireworks have sparked environmental concerns leading to a boycott campaign against Arc'teryx. Authorities in Shigatse city issued a statement indicating that further investigations are being conducted and additional warnings have been given to other officials involved in the proceedings.
Both Arc'teryx and the artist responsible for the fireworks, Cai Guo-Qiang, have issued apologies. They have also committed to compensating and assisting in restoring the affected environment.
Reports indicate that the fireworks display, which lasted approximately one minute, affected around 30 hectares (74 acres) of grassland. Although authorities stated that damage was limited to short-term effects, they noted the need for ongoing monitoring to assess any long-term ecological risks.
The incident left remnants of fireworks, debris, and created disturbances in local wildlife due to the bright light and loud noise. The dismissed officials include high-ranking members of the Communist Party and environmental agencies.
Artist Cai, recognized for his involvement in the 2008 Beijing Olympics fireworks, expressed willingness to collaborate with local authorities to address the ecological impact. Social media users have criticized the event for contradicting Arc'teryx's stated commitment to conservation and sustainability.
Founded in 1989, Arc'teryx operates over 150 stores globally and is now owned by Anta Sports. In the aftermath of the incident, the company has reaffirmed its commitment to environmentally friendly practices, stating that they had initially aimed to promote local mountain culture but regretfully acknowledge the inappropriateness of the display.
