In the wake of a surge in tourism to Japan, travelers are encouraged to venture beyond the major cities towards unique locations that reveal the nation’s true essence.
Exploring Japan Beyond the Tourist Trail: Hidden Gems Await

Exploring Japan Beyond the Tourist Trail: Hidden Gems Await
As international travel rebounds, discover lesser-known destinations in Japan that offer rich cultural experiences.
A decade ago, Japan was often perceived as an expensive travel destination, but recent fluctuations in the yen have made it more accessible to visitors. The Japan National Tourism Organization reported an impressive influx of international tourists, with numbers reaching 36.9 million in 2024—a staggering 47 percent increase from the previous year. However, many visitors continue to flock exclusively to popular spots like Tokyo, Kyoto, and Osaka.
While these cities offer exhilarating sights, Andrew Faulk, a seasoned photographer based in Tokyo, advocates for exploring Japan’s lesser-known regions to fully appreciate its cultural depth and natural beauty. "Traveling beyond the typical hot spots," he emphasizes, "allows visitors to experience Japan’s true spirit—its culture, landscapes, and unique traditions."
Here are some of the top recommendations from Faulk's experiences, complete with his stunning photography:
**Yokohama**
Contrary to popular belief, Yokohama is not merely a secondary version of Tokyo. With its rich history as one of Japan’s first international ports in the 1800s, the city boasts an inviting universal appeal. Visitors can stroll through its bustling Chinatown, eager to sample authentic Asian cuisine while enjoying the vibrant atmosphere.
Next time you plan a visit to Japan, consider expanding your itinerary to include these hidden gems—places that promise enriching experiences far beyond the conventional tourist hotspots.